Target Audience:

My target audience will be focused on those who like the Alternative Genre; but my main target audience will be both male and female 'Teenagers' - aged '16 to 20's' years old. In the social class of B,C1 & C2 because my main target audience will be students so they will be in full time education (or hold a part-time job as well).
This will be associated with the 1950's era where 'Teenagers' were invented by Rock'n'Roll created by Elvis Presley, where rebellion and alternative clothing were worn.
They will be people who like the Alternative Rock music; which are artists like 'Bastille', 'Paramore', 'Snow Patrol', 'Biffy Clyro' and 'Bloc Party'.
Through my characters costumes, and mise-en-scene including props i will convey my audiences interests and clothing: the alternative choice. This can be linked to the stereotypes associated to the alternative genre, by tattoos, certain jewelry, hairstyles and clothing. This can be linked to theorist Tessa Perkins and her stereotype theory.